Full-Service Digital Marketing Agency — 38 Retainer Clients

This Austin-based full-service digital marketing agency has operated for 9 years and serves 38 active retainer clients across e-commerce, healthcare, and professional services verticals. Average monthly retainer is $2,015 per client, and the average client tenure is 3.2 years — well above industry norms.

The agency runs on a productised service model with clearly documented SOPs for every core deliverable: SEO, paid media, email marketing, and content. This makes it highly scalable — most client work is handled by the 9-person team (7 FT, 2 contractors) with minimal owner involvement.

The founder will transition over 6 months, including warm introductions to all 38 clients, and can be retained as a fractional consultant for up to 12 months post-sale. A general manager hired 18 months ago already runs day-to-day operations.

Revenue concentration is healthy: no single client exceeds 8% of revenue. The pipeline includes 6 proposals in progress worth $14K/mo combined.